Apple MacBook Neo Announced – Apple’s Cheapest MacBook Yet

Apple MacBook Neo Announced – Apple’s Cheapest MacBook Yet

Apple is doing a week of new release stuff and it’s all headlined by what I saw today, which is the newest, cheapest entry to the MacBook lineup, the MacBook Neo.

First of all, interesting name. We’ve never heard that word from Apple before. I thought when it was leaked, it was maybe just a code name. I would have bet it’s just called the MacBook, but no, it’s actually MacBook Neo.

And the basics are this. It is a 13-inch laptop powered by the A18 Pro chip, 8 gigs of RAM, 256 gigs of starting storage, and it is a super thin and decently light all aluminum laptop.

Two USB type-C ports on the left hand side, not Thunderbolt. There’s a headphone jack on the left as well, and then there’s some sidefiring stereo speakers.

And it comes in four colors, indigo, blush, citrus, and silver. They all have this sort of a whitish keyboard that is kind of tinted to match the color of the laptop.

In person, maybe the lighting is terrible in here, but it was kind of hard to tell when looking at a single laptop. But you can, when there’s some next to each other, see that the keyboards are tinted.

And there’s a 1080p webcam up at the top hidden in that bezel. No notch.

And most importantly, the starting price, $599.

And this is really interesting. They actually hit the price. This is now, you know, the cheapest entry-level Mac laptop. It’s the same price as a Mac Mini, which has actually been one of the best deals in tech for a little bit now.

And I think this one’s also shaping up to be pretty good value.

Now, the X factor is how will the A18 Pro chip perform inside a computer?

Now, in case you don’t remember, the A18 Pro is the same chip that was in the iPhone 16 Pros last year, but actually this is a bin version. This is a five core GPU version instead of six core.

But I think in general there’s a lot of tasks that regular people do on regular computers that clearly don’t require a ton of power.

Web browsing, emailing, shopping, spreadsheet type of stuff, right?

And before I’ve done any testing, just messing around on this thing for a few minutes, it seems like it would be totally fine for that.

I would not expect to edit videos or do anything really intensive on this thing. That would be kind of crazy.

But I also wouldn’t be surprised if it could handle some light photo editing, some multitasking, and just generally be a solid computer.

Think of it like a Chromebook, but the Apple one. It’s like a the Safari book, basically.

This is like it’s a super basic computer.

If you’re looking at this and thinking, I wonder if this has enough RAM for what I’m trying to do. This probably already isn’t for you.

This isn’t the computer you should be looking at.

If you’re thinking, I wonder why they’re USB type-C ports and not Thunderbolt, it’s probably not for you.

Now, I’m thinking the battery life could be interesting.

Obviously, it’s the same chip as an iPhone, but with a chassis and the battery size of a laptop. So, it seems like a good combo.

And I think they’re quoting 16 hours right now, which doesn’t mean much to me except that they also quote MacBook Air at 18 hours, so it should be in the same ballpark.

So why do they do this? Why do they make this thing?

Well, I think the obvious answer is just to have something much more attainable available.

Up until now, the cheapest laptop available was the MacBook Air, and that just got a price bump up with the M5. That’s an $1,100 laptop.

So, this is the cheaper one, but in my limited hands-on time, it doesn’t feel cheap.

Matter of fact, one of the advantages here is it’s going to probably be the best built laptop at this price with this all metal body, this nice hinge weight.

Everything still feels very much like the other more premium MacBooks.

There’s also a couple smaller things I noticed, too.

Like the base version with 256 gigs doesn’t have Touch ID. It’s just a lock button on the keyboard.

So, you spend another hundred bucks and you get the 512 gigs of storage and Touch ID.

The trackpad also is actually not a haptic trackpad like the rest of the MacBooks. It’s a real moving, clicking old school trackpad, I guess, but it also feels totally fine.

And then the display, it’s okay. It’s not amazing.

It’s 13 in corner to corner. Pretty normal looking bezels.

The rooms we’re in are not very bright, but this maxes out at 500 nits, and it’s a little higher than 1440p resolution at 60 Hz.

And I also actually found myself thinking maybe it would be a little bit lighter since it’s on the small side, but it’s still all metal.

And spec for spec, it looks like it’s the same weight as a slightly bigger MacBook Air.

2.7 pounds.

You know who this will really kill for students education.

And not just college students. I think high school and even younger, especially where Chromebooks have been killing it for years.

Chromebooks have been cheaper and have been just dominating in education.

And I think Apple wanted a piece of that pie.

Now, this isn’t Chromebook cheap, but it is a lot closer than the $1,100 MacBook Air is.

And with the student discount, if you look on their site, this is also now a $499 laptop.

So, it’s a little more appealing.

And it just plays into the classic Apple thing like, oh, we offer something in the same category.

Would you rather get the thin and light laptop from Acer or the one from Apple?

Well, the one from Apple works well with the iPhone you have.

And you know, up until now, a lot of students I’ve seen were trying to undercut a MacBook Air with either going cheaper refurbished or with an iPad.

Thing about the iPad is it’s actually not that much cheaper.

Now, if you go with the cheapest base iPad, that’s $329.

But then the keyboard accessory that they make for it costs $250 more.

So, before you even get a pencil, you’re already at just about 600 bucks.

And that’s only 128 gigs and an A16.

So, now this looks like a much better value to actually get a Mac.

Now, I have to bring this up.

Do you remember the original 12-in MacBook?

This some of you are younger. You might actually not remember this from about 10 years ago.

But Apple tried to make before Apple silicon a 12-in MacBook.

And that was supposed to be an even thinner and lighter and smaller laptop than the MacBook Air.

And it was, but it also wasn’t a very good laptop at all.

It was running a 1.1 GHz dualcore Intel processor that throttled if you looked at it for too long.

And it cost $1,300 still.

But it was a smaller, thinner machine, ultra portable, a 12-in display, 8 gigs of RAM, 256 gigs of storage.

And it was their first laptop with only USB type-C ports.

Sound familiar?

This was basically their first attempt at making a netbook.

So that has obviously since been retired.

But my theory is that once they spun up Apple silicon and their chips got much more efficient and much better integrated, they finally had the ability to make that machine but actually good.

There was no way they were going to do that well with Intel chips.

And so now here we are in 2026 and this is basically that old 12-in MacBook reincarnated.

Now, I also happen to think that the old Intel powered trash can Mac Pro had the same problem and that the new Mac Studio is everything that they wanted that machine to be, which is why they’re going to kill the Mac Pro.

But that’s a story for another Blog